Showing posts with label SEO. Show all posts
Showing posts with label SEO. Show all posts

Submit your Website/Blogs to Search Engines

To submit your website URL or Blogs to various search engines follow the given links. They are totally free. It takes time to crawl and update your website status on the given search engine directories. But it's wise practise to submit your URL at least to initiate the process.
  • Submit in Google Search Engine.(Used by ASK, Netscape, AOL search Engine too)

http://www.google.com/addurl/

  • Submit in Yahoo Search Engine.(Used by AltaVista search Engine too)

http://siteexplorer.search.yahoo.com/

  • Submit in MSN/BING Search Engine.

http://www.bing.com/docs/submit.aspx

Internet Marketing - SEO, First Step

As discussed in a earlier post, overview of Internet marketing, there are so many methods available to target your suitable market. One of them is SEO.

SEO

To implement and retain this method is free but it takes time to be effective. Designer/developer requires knowledge about the basic knowledge of website design. SEO is the way to tell various search engines about existence of your website. So visitor can able to recognise your website while searching on search engines.

A website must have to follow basic rules of search engine optimization which are as below.

1) Include proper Meta tags.
Meta tags include two part name as name and Content.In name portion we can include description, keywords, robots, http-equiv, author, copyright, distribution etc. And in content portion we can include description related with suitable topic.

2) Give Proper tags/name/keyword on each Images, Pictures, Icons.

3) Check Spellings before publishing any website or Web Pages.

4) Do not give any hide links to your page.

5) Create Site map to your website

6) Do not put any broken links which are not available or existing on that Web Pages.

7) Do not use any offensive topic/links on your Web Pages which cause you to put in different category of search engines.

8) Create more content on your home/landing page related with your website.

9) Check your website ( at least landing page ) to meet the criteria specified by various web standards. Like W3C validates. Test your website before publish and correct the errors.w3c validate

10) Submit your website to Open directory Project.
It is also recognized as a DMOZ. So any search engine, who will take the website structure from the ODP, they can get the proper name. And make sure that you can give a full description regarding your website while submitting your website. Use this link to submit it to dmoz.

11) Create a site map related to your website and submit it to the google and other search engines. Generally site map is in XML, but some search engine also took site map in txt format.You are not able to find the exact time that your website will be crawl by any search engine, but whenever happened it will give the result by increasing your page ranking.

These are the basic requirement for any search engine to crawl the website. And then depending upon the content and design of your website, search engine list in its directory and then basis upon crawler result it will be display.

Internet Marketing

Internet marketing or Online marketing is the way to get your suitable customer at your desk. To run or handle your Internet marketing campaign, you need to understand and follow the basic behaviour of Internet market and technology.

To best of my knowledge, I have provided certain information which will be useful for any business to understand and execute their own online campaign on their finger tips.

Step 1. Gather Information as per Demography.

To get effective campaign, you need a matching data as per your campaign. For example if you are marketing toys campaign and your targeted demography are above age 13 that would be fail. so choose Right Demography as per marketing campaign.

Step 2. Select Proper methods to publish your self. [Marketing methods]

There are certain marketing tools/companies available to help any new business to grow. Some are money oriented and some are goal oriented.

Here are few marketing methods. Each methods are followed by its own post.

1. Website optimization for SEO
2. Email Marketing
3. Web cast/Podcast/Webinar
4. Advertisement
5. PPC Campaign
6. Affiliate ventures.

There are so many different things covered in each of this methods. which can attract your customers towards your product or baseline.

Detail of every methods will be in a separate post of marketing methods.

Step 3 : Create a specific budget and have a close eye on the campaign to decide your strategy. [Marketing Tools]

Create a specific budget as per your marketing campaign. And use various technology to track your each campaign.

For example, google AdWords, google analytics, link mapper, traffic analytics etc.

Details of each tools will be described in marketing tools section.

Step 4 : Revisit your campaign as per its performance.

consider the existing data to justify your campaign is working as the way you want or not. If not, then time to change it its design, goal or demography.